Hero Motors unveils new cycle plant

Tribune News Service

Ludhiana, April 12

Hero Motors Company unveiled its new export-oriented manufacturing plant at the ambitious Hero E Cycle Valley, giving the company an edge in production of premium bicycles and E Cycles. The new plant ‘Hero E Cycles Ltd’ marks a major leap for the ‘Make in India’ initiative.

The new export-oriented plant is crucial for HMC’s ambitious global expansion plans and is expected to manufacture over 70 per cent of production for the global market.

The company plans to further invest Rs 300 crore over the next couple of years to fortify its brands, R&D and distribution across EU & UK, which becomes a pivot for its global ambitions.

“The E Cycle Valley gives HMC a major leap towards realising our goal of becoming a prominent global player by 2025,” said Pankaj M Munjal, Chairman and Managing Director, HMC, a Hero Motors Company.