Producer Pranjal Khewalkar on the shifting trends in the film industry

The inevitability of change applies to every field. Each arena sees dynamic shifts from time to time and sometimes they also bring incredible advancements. All of these words also apply to the most beloved sector, the entertainment industry. 

Thriving producer Pranjal Khewalkar is also on the same mind. He is a very successful entrepreneur who recently emerged as a producer with the launch of his production house ‘Samar productions.’ 

The producer believes that the consumption source of the entrainment has seen great modifications amidst the pandemic situation. When no source of movies was accessible during the lockdown, people switched to OTT platforms and music videos. 

Pranjal also reflects his thoughts on how the scripts of the movies have changed. From catering masala Bollywood movies to highlighting more social causes, the film industry is altering the taste of its audiences by providing quality content.

While releasing the first piece of entertainment as a music video under its banner, the producer and his venture saw a huge success. The producer now expresses his desire to try his hands in creating content for the OTT platform. This stage has given a less complicated space for everyone to grow. 

From actors to scriptwriters to producers everybody is very much influenced by the muscles of OTT platforms. It could be the most loved shift of entertainment world believes Pranjal Khewalkar.  

Besides his entertainment business, Pranjal has also got his hands on several other ventures. From the sugar industry to real estate, the profit generated by these businesses directly adds to his charitable activities which his NGO undertakes.