Students are brand ambassador for school enrolment campaign

Avneet Kaur

Jalandhar, February 9 

The district government schools are leaving no stone unturned to increase the enrolment of students in their respective government schools. The school heads and teachers are adopting one or the other innovative ideas to promote their schools.

One such unique idea has come up from Government Girls Senior Secondary School, Bilga, wherein the girl students of the school have been made the brand ambassador and given the responsibility to interact with the locals and encourage them to enrol their wards at government schools.

The school had also got pamphlets printed in which the detailed information of the brand ambassador ( the students) was given including the name, age, class, time period since she has been studying at the school, experiences she had, the changes that have come in after the implementation of Parho Punjab Parhao Punjab Project and impact of other activities. . 

“Simran and Monika who are representing the school  as brand ambassadors have addressed various facilities available at the school. Appealing residents to visit the school and enrol their wards. They had also shared their experience saying that environment in the school is no less than private school,” said District Coordinator Parho Punjab, Varinderveer Singh. 

Divulging details on how this idea of making students the brand ambassador came from, one of the teachers said: “ The new activities, the revamped government schools and exposure to new technology  everything is being done for the students. Therefore, they are the only one who can explain the changes brought at the school to the masses in the best way”.

 “Besides, being brand ambassadors they get an opportunity to interact with the public, have conversations, as a result of which they gain confidence and develop their personality as leaders,” she added. 

Meanwhile, in the pamphlet, a brief detail of the activities going on at the school, various facilities like smart boards, generators, RO system, LEDs, e-content and revamp building have been mentioned.